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Headquartered in Chicago, Little Laureate’s mission is to create products that provide small, magical moments for parents, grandparents and their children, allowing them to introduce their own high values and vision of the world to their young charges. The company’s high-quality, unique products are carefully crafted to encourage shared experiences and speak directly to the caregiver in respectful, inspirational ways.

Founded in 2003 by Heather Maclean, Little Laureate set the bar for a new quality standard with the release of their first two DVDs. Astoundingly well-received by both the public and the press, they won several major awards, including Parenting magazine’s Video of the Year, the National Parenting Publications Association’s Gold Award, and many others. In fact, in an unprecedented write-in poll, the readers of #1-rated Parents magazine voted the Little Laureate series one of the “Best Video Series for Small Children of All Time.”
While the videos outsold almost every other toddler title on Amazon.com (including Bob the Builder!), the company had trouble launching into retail outlets due to a bad distribution arrangement. Founder Maclean went to the ends of the earth – literally! — to get the company back on track. She joined a group of successful entrepreneurs hand-picked by Sir Richard Branson for the ultimate business trip around the world. She secured new funding, hired a seasoned Board of Directors, and is delighted to now re-launch the brand.
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